The National SARAS Mela 2026 is showcasing inspiring journeys of Lakhpati Didis who have transformed their grassroots livelihoods into successful and high-value enterprises.
The women entrepreneurs, associated with Self-Help Groups under the rural livelihoods mission, are demonstrating how access to opportunities, collective action, entrepreneurship and market linkages can help women move beyond traditional livelihoods and build sustainable businesses.
Their journeys reflect a significant transformation in rural women’s economic participation. Starting with small-scale activities and locally produced goods, many Lakhpati Didis have expanded their enterprises by improving product quality, adopting better business practices and reaching wider markets.
The National SARAS Mela provides these women entrepreneurs with an important platform to display and sell their products, connect with consumers and explore new market opportunities. Their participation also highlights the rich diversity of India’s rural products, traditional skills and women-led enterprises.
The success stories of Lakhpati Didis at the Mela underline the potential of women-led development in strengthening rural economies and creating sustainable livelihoods. Their journey from self-help groups to successful enterprises stands as an example of how grassroots entrepreneurship can contribute to inclusive economic growth.