In recent years, the Government e-Marketplace (GeM) has emerged as a pivotal platform in India’s endeavor to enhance transparency, efficiency, and accountability within public procurement. The accomplishment of crossing ₹ 4 lakh crore in Gross Merchandise Value (GMV) within just ten months of the fiscal year 2024-2025 stands as a significant benchmark for the evolution of digital procurement in the country.
Launched in 2016, the GeM initiative was designed to streamline the procurement process for government departments, thereby reducing inefficiencies associated with conventional methods. The remarkable achievement of reaching such a substantial GMV reflects not only the growing confidence of government entities in this digital framework but also highlights the increasing participation of micro, small, and medium enterprises (MSMEs), fostering a more inclusive economic environment.
This surge in GMV can be attributed to several factors. Firstly, the continuous enhancement of the platform’s user interface and functionalities has made it more accessible to stakeholders at all levels. Furthermore, targeted outreach initiatives aimed at educating potential suppliers about the benefits of joining the platform have contributed to a broader seller base. As a result, the GeM has become a vital conduit for suppliers, ensuring that government purchases are made at competitive prices while promoting transparency in transactions.
Moreover, the GeM’s integration with various government initiatives, such as Atmanirbhar Bharat, aligns with national objectives to bolster self-reliance and support local entrepreneurship. By enabling direct access to government procurement opportunities, the GeM plays a crucial role in establishing a level playing field for businesses, thereby invigorating economic growth.